If you were on your toes last Friday (27 Jun '08), you may have been lucky enough to attend a special online conference entitled ‘Getting Creative in the Food & Drinks Industry'.
In short, this virtual conference was an excellent opportunity to hear really inspiring stories & gain pratical insight into how design, marketing & manufacture specialists can make a positive impact on businesses & their bank balances. The focus was on food & drink companies but the principles apply across every sector.
If fate conspired against you &, like me, you managed to miss the whole thing, don't despair! All of the video presentations are now available to view at your convenience at http://www.gettingcreative.co.uk/agenda.php.
One outstanding highlight is a a presentation by irrepressible dragonslayer, Levi Roots - inventor of BBC2’s Dragon’s Den hit product Reggae Reggae sauce - who used his family’s secret Caribbean recipe to create a flourishing business.
Another one to watch is De Montfort University’s Professor of Forecasting and Innovation, James Woudhuysen, who predicts some of the up and coming trends for businesses to watch out for.